Michael Waltrip Brewing Co. and EssentiallySports Announce Media Partnership

June 2025 – Bristol, VA – When a NASCAR legend, a top-tier sports media outlet, a thriving beer culture community, and a honky-tonk icon join forces—you get more than just a media partnership. You get a movement built around beer, storytelling, and fan-first...

Tailgate Like a Champion: Your NASCAR Watch Party Starts with Michael Waltrip Brewing

There’s a special kind of magic when race fans gather. The rumble of engines, the smell of burgers on the grill, cold beers in hand, and a shared love of speed and tradition. Whether you're camped out in the infield, firing up the grill at home, or joining the party...

Who is the 2025 Craft Beer Drinker?

​The craft beer landscape in 2025 is a vibrant tapestry, intricately woven with threads of diverse backgrounds, evolving tastes, and a shared passion for artisanal brews. Gone are the days of a monolithic craft beer drinker; today's aficionados span a broad spectrum,...
Craft Beer Geeks Go Local For Fresh Beer

Craft Beer Geeks Go Local For Fresh Beer

PORTLAND, Maine (AP) — In a nondescript industrial park, beer geeks line up several times a week outside Bissell Brothers to get the latest batch of fresh beer — much like foodies seeking the freshest baguettes, pomegranates or kale. Jeremy Ritz didn't get the beer he...

The Story of Westmalle Brewery

The Story of Westmalle Brewery

By George Horning Westmalle monastery, which is located in the town of Westmalle, Belgium, became a Trappist abbey in 1836.  That same year, abbot Martinus Dom started construction of a small brewery. Later that year, the first Westmalle Trappist beer was served!  Not...

Beer School – What are hops?

Beer School – What are hops?

Ever wondered what hops are, or where they come from, or what they do in a beer? Well wonder no more! Jonny tells you all from a Saaz hop farm in the Czech Republic. This is the first in our new mini series Beer School - teaching you the ins and outs of beer. If...

Millersburg Release – French Ridge IPA

Millersburg Release – French Ridge IPA

March 24, 2015, Millersburg OH Today wraps up our first French Ridge IPA canning session. What began yesterday around noon and carried through the night and again through this morning, turned out nearly 400 cases of IPA. French Ridge is our most popular IPA, with over...

Three Floyds Portuguese Brandy Dark Lord

Three Floyds Portuguese Brandy Dark Lord

Erie Better Beer - Blind Review Here is another installment from Mark Pyle and the boys at the Erie Better Beer Bureau.  Check out their review of Three Floyds Portuguese Brandy Dark Lord, a 15% Imperial Stout aged in Brandy Barrels from Three Floyds out of Munster,...

3 Fonteinen Hommage Craft Beer Review

3 Fonteinen Hommage Craft Beer Review

By Erie Better Beer Here is another installment from Mark Pyle and the boys at the Erie Better Beer Bureau.  Check out their review of  3 Fonteinen Hommage. Cherry funk, pungent aroma. Medium full bold body... No shortage of flavor. Our Lambic ratings are 4.5, 4.25,...

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