Michael Waltrip Brewing - Where Racing Meets Brewing

“Born on the Track, Perfected in the Brew”

At Michael Waltrip Brewing, our story isn’t just about hops and barley—it’s about heart. It’s about the relentless drive to chase a dream, the courage to steer into uncharted lanes, and the joy of crossing life’s finish lines with the people who matter most.

Michael Waltrip, a two-time Daytona 500 champion, knows that the best moments in life aren’t just celebrated with checkered flags—they’re toasted with good friends and great beer. From the deafening roar of engines at Daytona to the quiet hum of a taproom, Michael’s journey from track to brewery was fueled by passion and a love for life’s simple pleasures.

In 2020, he traded the fast lane for brewing tanks, swapping the smell of burnt rubber for the sweet aroma of malt and hops. His mission? To craft beers that bring people together. Whether you’re cheering from the stands or unwinding after a long day, every sip carries the spirit of community, grit, and celebration.

From the rolling hills of Bristol, VA—our brewery in the heart of racing country—to the buzz of Broadway in Nashville, where our signature bar serves stories alongside pints, every drop we pour is a testament to the thrill of the race and the bonds of friendship. And soon, our taproom in Sevierville, TN, will bring even more people into the fold.

Amazon

Michael Waltrip’s Book: In The Blink of an Eye: Dale, Daytona, and the Day that Changed Everything

Feature Beer: Talladega Light

Talladega Light isn’t just a beer—it’s a front-row seat to the race of life. It’s the perfect wingman for tailgate parties, backyard barbecues, and those unfiltered moments with friends when laughter flows as easily as the beer. Crisp, refreshing, and unapologetically smooth, it’s as reliable as a pit crew and as satisfying as a checkered-flag victory.

Perfect Pairing

Talladega Light shines brightest alongside your favorite tailgate eats. Imagine the smoky char of grilled burgers, the sticky sweetness of BBQ chicken, or the crunch of perfectly fried wings. This beer’s clean finish lets bold, savory flavors take the lead without overpowering the track.

Featured Recipe: Talladega Light Beer-Battered Onion Rings

Nothing says “race day feast” like golden, crispy onion rings with a twist of Talladega Light in every bite.

Ingredients:

2 large sweet onions, sliced into 1/4-inch rings
1 cup all-purpose flour
1 tsp paprika
1/2 tsp garlic powder
1/2 tsp salt
1/4 tsp pepper
1 cup Talladega Light
Vegetable oil for frying

Instructions:

Heat oil in a deep pan or fryer to 375°F.
In a mixing bowl, combine flour, paprika, garlic powder, salt, and pepper.
Gradually whisk in Talladega Light until smooth.
Dip onion rings into the batter, letting excess drip off, then carefully place in hot oil.
Fry for 2–3 minutes per side or until golden brown.
Drain on a paper towel and serve hot with your favorite dipping sauce—and, of course, a cold Talladega Light.

The result? Onion rings so good you might find yourself reaching for the checkered flag—or at least the last one on the plate.

We’re not just a brewery. We’re a family of racers, beer lovers, and storytellers, united by a belief that life is better when it’s shared. So, whether you’re toasting to victory, sharing a laugh with friends, or simply enjoying the moment, let Michael Waltrip Brewing be part of your story.

Because no matter where you are, it’s always race day somewhere.

More About Michael Waltrip Brewing Co.

Michael Waltrip Brewing Company is more than just a brewery—it’s a celebration of community, camaraderie, and the thrill of racing. Founded in 2018 by NASCAR legend Michael Waltrip and his visionary partners, this craft brewery was born from a simple idea: create beers they’d love to drink. The spark came during a conversation in the vineyards of Napa Valley, where the idea to blend a love of racing with a passion for brewing took root.

The brewery’s debut creation, Two-Time Blonde Ale, named in honor of Waltrip’s back-to-back Daytona 500 victories, set the tone for a lineup of beers as bold and dynamic as the man behind them. Despite initial plans to establish a brewery in Phoenix, Arizona, the unexpected challenges of the COVID-19 pandemic steered the team in a new direction. In September 2021, they opened their first brewery and taproom in Bristol, Virginia—a fitting location in the heart of racing country.

A Lineup That Speaks to Every Palate

Michael Waltrip Brewing Company is known for crafting beers that are approachable, flavorful, and perfect for both casual drinkers and die-hard racing fans. Their offerings include:

Two-Time Blonde Ale: A smooth, easy-drinking classic with a golden hue and a crisp finish.
Vamanos Mexican Lager: A refreshing lager with a touch of citrus, ideal for hot summer days.
Checkered Past Coconut IPA: A bold, tropical brew that balances hoppy bitterness with a hint of coconut sweetness.
Bristol Sunshine Tangerine Ale: A vibrant ale bursting with juicy tangerine flavor.
Talladega Light Lager: Crisp, clean, and light—perfect for tailgates and post-race celebrations.

Every brew is crafted with one mission in mind: to bring people together over great beer and shared experiences.

Expanding the Experience

The company isn’t stopping at beer. Michael Waltrip Brewing is on a mission to roll out 100 Michael Waltrip Taprooms—a unique blend of sports bar and restaurant—over the next five years. These taprooms promise to deliver more than just great drinks and food; they’ll be hubs for fans to gather, relive race-day glory, and create new memories.

Meet the Team Behind the Brews

The success of Michael Waltrip Brewing Company is fueled by a team of passionate leaders:

Michael Waltrip: Two-time Daytona 500 Champion, FOX Sports Analyst, and the driving force behind the vision.
Bryan R. Sperber: CEO and former NASCAR track president, bringing business savvy and a love for racing.
J. Glynn Gross: Executive Chairman, Secretary, and Treasurer, anchoring the company with strategic oversight.

The Bristol Taproom Experience

The taproom in Bristol, Virginia, is where it all comes to life. Guests can enjoy a variety of Michael Waltrip Brewing’s signature beers alongside carefully curated guest taps. With delicious food, a welcoming atmosphere, and even the occasional appearance by Michael Waltrip himself, the taproom offers an experience as unforgettable as a photo finish.

And let’s not forget the merch. From hats and t-shirts to beer-related items, fans can take home a piece of the brand and show their support wherever they go.

A Growing Legacy

As of 2025, Michael Waltrip Brewing Company continues to expand its footprint in the craft beer world. With an unwavering focus on quality, innovation, and creating a fun, inclusive lifestyle brand, they’ve captured the hearts of racing enthusiasts and beer lovers alike. Whether you’re a trackside regular or someone who simply enjoys a cold brew with good friends, Michael Waltrip Brewing invites you to raise a glass and join the ride.

Because here, every pint is brewed with passion, and every sip tells a story.